Marketing & Sales
The right skills on your resume can mean the difference between landing an interview and getting filtered out. Here are the exact skills content strategist employers are looking for in 2026.
These technical skills are the foundation of any strong content strategist resume. Employers and ATS systems specifically scan for these:
In-demand Content planning skills are essential for content planning workflows and employer expectations.
In-demand SEO skills are essential for seo workflows and employer expectations.
In-demand Editorial calendar skills are essential for editorial calendar workflows and employer expectations.
In-demand Audience research skills are essential for audience research workflows and employer expectations.
In-demand Content analytics skills are essential for content analytics workflows and employer expectations.
In-demand CMS skills are essential for cms workflows and employer expectations.
In-demand Brand voice skills are essential for brand voice workflows and employer expectations.
In-demand Content audit skills are essential for content audit workflows and employer expectations.
Don't just list these — demonstrate them through your experience bullets with concrete examples:
Strategic thinking
Show through specific achievements, not just mentions.
Communication
Show through specific achievements, not just mentions.
Creativity
Show through specific achievements, not just mentions.
Analytical thinking
Show through specific achievements, not just mentions.
Organization
Show through specific achievements, not just mentions.
Create a dedicated Skills section
Place a "Skills" or "Core Competencies" section near the top of your resume — after your summary but before your experience.
Use columns for visual efficiency
List skills in 2–3 columns to save space and make them easy to scan. Bullet points or pipe (|) separators work well.
Match the job description exactly
Copy exact skill names from the job posting. If they say "REST APIs" and you wrote "RESTful services", you might miss ATS matches.
Separate hard from soft skills
Keep technical/hard skills in your Skills section. Demonstrate soft skills through your experience bullets and summary instead.
Most content strategist job applications are screened by ATS before a human ever reads them. Use these keywords naturally throughout your resume:
These three skills are associated with the highest-paying content strategist roles:
Upload your resume and paste a job description to instantly see your keyword match score.
Analyze My Skills Match